Simple, Per‑Property Pricing

Clear list prices for every service. Start with the properties you want, and add more as your portfolio grows.

Swifty apartment websites on desktop, laptop, and phone

All prices are per property, per month, unless noted. Bundle and portfolio pricing are available on request.

The foundation

Property Websites

The home base your search and ads traffic lands on. Priced by each property's unit count.

Property website pricing by unit count
Property sizePer month
1 to 32 units$99/mo
33 to 125 units$149/mo
126 to 399 units$199/mo
400+ units$299/mo

One-time setup: $900 per property

Every website includes

  • A designed template your team can customize, with a drag-and-drop editor
  • AI-written page content, built from a simple form
  • Emily, the AI assistant: answers renters on your site and makes updates for your team when asked
  • Built-in SEO that keeps up with search changes, so your team does not have to
  • Swifty Connect: update your sites by asking Claude
  • A support team you can actually reach
See website features

SEO

Search360®

$399/mo per community

One-time setup: $750 per community · Same price at every unit count

One product for owning local search, so renters find your community in Google, Maps, and AI answers instead of through a listing site you pay for every month. It brings together hyper-effective local pages, long-form Google Business Profile posts, FAQ content on your site, and on-page and technical SEO.

Search360 is SEO. It does not include Google Ads.

How Search360 works

Paid search

Google Ads Management

$200/mo per property

One-time setup: $250 per property · Same price at every unit count

Campaigns built and run by a dedicated campaign manager who gets to know your properties, with ongoing optimization and reporting you can read. Your current floor plan pricing flows into your ads through PriceSync Pro, at no extra charge.

Ad spend is separate, with a $500 monthly minimum. 20% of ad spend covers media buying and ad placement.

How we manage Google Ads

For your management company

Company Website

$250/mo

One-time setup: $1,000

Your corporate site, connected to every one of your Swifty property sites. Property data flows in automatically, so your community listings and map pages always show current pricing.

See company websites

Every Swifty property site lowers the monthly price by $50

Company website monthly price by number of Swifty property sites
Swifty property sitesCompany site per month
0$250/mo
1$200/mo
2$150/mo
3$100/mo
4$50/mo
5 or moreFree

Included at No Extra Charge

Emily AI Assistant

Includedwith every Swifty website

Answers renter questions on your site around the clock, and makes website updates for your team in plain language.

Meet Emily

PriceSync Pro

Includedwith Swifty Google Ads management

Keeps current floor plan prices and availability in your Google Ads, updated daily from your property management software.

Learn about PriceSync Pro

Optional Add-On

Clicking through a HiveSite interactive site map of a garden-style community

HiveSite Interactive Site Map

Included with website setupWith the full $900 setup. Otherwise $200 one time per property. No monthly fee.

An interactive map of your community, so renters can see available units where they sit and filter by price, move-in date, and bedrooms. The one-time setup covers the work of mapping your community.

Learn about HiveSite

Running more than one property or service?

Bundle pricing and portfolio pricing are available on request. Tell us about your portfolio and we will send a quote built around it. See how the services work together.

Pricing Questions

Do prices change with the size of the property?

Only for websites. Website pricing is based on the unit count of each property. Search360 and Google Ads management are the same price at every size.

Is ad spend included in Google Ads management?

No. Ad spend is separate, with a $500 monthly minimum per property. 20% of ad spend covers media buying and ad placement. The $200 monthly management fee covers strategy, optimization, reporting, and your campaign manager.

Do you offer bundle or portfolio pricing?

Yes. Bundle pricing for properties that use more than one service, and portfolio pricing for larger property counts, are available on request. Tell us about your portfolio and we will put together a quote.

How does company website pricing work?

A company website is $250 a month plus a $1,000 one-time setup. Every Swifty property site you have lowers the monthly price by $50, so with five or more property sites your company website is free each month.

Is there a monthly fee for HiveSite?

No. HiveSite is included when you pay the full $900 website setup. If your setup is discounted, you can add HiveSite for a one-time $200 per property. Either way, there is no monthly fee.

Can we start with a few properties?

Yes. You can start with a few properties and add more as you go. Pricing is per property, so you only pay for the properties that are live.

What do you need from us to launch?

For a website: your brand assets and access to your property management software feed. Once we have those, a site can launch in as little as two days. For Search360: a quick DNS change by whoever manages your domain, which takes about ten minutes.

Is Search360 the same as Google Ads?

No. Search360 is our SEO product: it helps your community show up in Google search, Maps, and AI answers without paying for every click. Google Ads management is our paid search service. Many properties use both.

List prices in US dollars, before any applicable taxes. Prices current as of October 2026.

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